The following considerations shall be employed when acting upon requests for conditional uses:
(A) The impact of the proposed use on adjacent properties shall be a major consideration. The proposed use should be generally compatible with adjacent properties and other properties in the district.
(B) Measures shall be taken to ensure that the proposed use does not alter the general character of the area or neighborhood.
(C) The effects of noise, odor, traffic, air and water pollution, and other negative factors shall be eliminated or controlled through the use of screening, setbacks, and orientation.
(D) The proposed use shall not adversely affect the public.