10-10-4: PROHIBITED SIGNS:
A.   Prohibited Signs In All Districts: The following signs, and all other signs not expressly permitted under this chapter or exempt from these regulations, are prohibited in all districts and shall not be erected, maintained, or, except as provided in section 10-10-11 of this chapter, permitted to continue in any district:
1.   Changeable message signs, blinking, flashing, fluttering, rotating lights, or any illumination which has a change in lighting intensity, brightness or color, except for holiday decorations on a temporary basis and except for such temporary signs permitted in subsection 10-10-14C of this chapter.
2.   Undulating, swinging, rotating, or otherwise moving signs, pennants, banners, flags, balloons, ribbons, streamers and spinners or similar devices in view of any street or highway, except for temporary announcement signs pursuant to subsection 10-10-19A of this chapter and except for such temporary signs permitted in subsection 10-10-14C of this chapter.
3.   Signs utilizing colored lights at any location, or in any manner, where they may be confused or construed as traffic control devices.
4.   Signs utilizing or located on parked or stationary vehicles including, without limitation, trucks, cars, trailers, taxicabs and other vehicular equipment, except for incidental signs painted or affixed to vehicles in the customary manner of identifying the owner of a business.
5.   Signs of any nature affixed to any public or private tree, rock, or fire hydrant, street pole, light pole, or similar structure, except for address and government signs.
6.   Any permanent sign placed in a nonresidential district that does not relate to the activity conducted on the lot on which it is located.
7.   Roof signs.
8.   Temporary illuminated signs, except for such temporary signs permitted in subsection 10-10-14C of this chapter.
9.   Electronic business information displays, except for displays in the CBD district that are approved by the village board pursuant to section 3-12-3 of this code and that are found by the village board, notwithstanding any contrary provisions of this chapter, to comply with all of the following restrictions:
a.   The maximum light level of the display unit does not exceed five hundred (500) nit during daylight hours and three hundred fifty (350) nit at night;
b.   The size of the screen on the display unit does not exceed four hundred (400) square inches in surface area and the display unit including the screen does not exceed nine hundred (900) square inches in surface area;
c.   The depth of the display unit does not exceed six inches (6");
d.   The display unit is permanently affixed to the building exterior and no fastening devices, posts, or supporting columns are visible;
e.   All wiring for the display unit, of any voltage, is contained within the display itself or otherwise completely hidden from view;
f.   The display unit is consistent with the character of the CBD district;
g.   The display unit is installed entirely on private property and no part of the display or any of its supporting structure or equipment may be located on any portion of the public right of way;
h.   The display unit meets all applicable building codes and standards, including, without limitation, title 9 of this code and the Americans with disabilities act (ADA);
i.   The display unit is used only to provide information concerning the nature of the business conducted at the specific location where the display unit is installed, including, without limitation, the specific nature of the services provided by and operation of the business at that location, and is not used to convey any other type of information for any other purpose;
j.   The display unit does not generate or emanate any sound;
k.   The information provided on the display unit remains static while the display unit is operating and does not flash, rotate, or otherwise change; and
l.   The times that the display unit may operate are subject to the review and approval of the Village Board.
B.   Prohibited Signs In The Light Industry And Limited Light Industry Districts: Projecting signs and portable signs are prohibited in the Light Industry and Limited Light Industry Zoning Districts (L-1 and L-2). (Ord. 96-27, 9-24-1996; amd. Ord. 2011-24, 12-12-2011; Ord. 2019-29, 12-9-2019)