(A) Location.
(1) Digital signs shall be allowed in the residential zoning districts.
(2) Digital signs shall only be allowed in the Downtown Mixed-Use District with approval of a sign permit by the Town Board of Trustees upon recommendation of the Planning Commission.
(3) Digital signs for churches and schools that are not located within a commercial, industrial or general public district shall be permitted if conforming to the following:
(a) Signs shall not be displayed between the hours of 10:00 p.m. and 6:00 a.m.; and
(b) The maximum area allowed shall be 54 square feet per sign.
(B) Display.
(1) (a) A digital sign shall not allow any single display, advertisement, or message to change more frequently than once every six seconds, with a transition period between each display of one second or less.
(b) The maximum brightness levels for a digital sign shall not exceed five-tenths foot- candle over ambient light levels at all times, day or night.
(c) Certification must be provided to the town at the time of the sign permit application demonstrating that the sign has been preset to automatically adjust the brightness to these levels or lower.
(2) Digital sign illumination requirements.
(a) The luminance of a digital sign shall be measured at least 30 minutes before sunset, with a foot-candle meter with the digital sign or displaying a black image at a pre-set distance, and again with the sign on displaying a white image at the same distance.
(b) All measurements shall be taken perpendicular to the face of the sign at the distance determined by the sign area versus measurement distance. The following formula shall be used to determine the distance:
Measurement distance = square root of the area of sign square footage x 100 |
(c) If the difference between the readings is five tenths foot-candle or less at night, the brightness is adjusted correctly.
(d) All digital signs shall be equipped with a sensor or other device that automatically adjusts the sign to comply with the five-tenths foot-candle measurement standard. Certification must be provided to the town at the time of the sign permit application.
(e) 1. Existing digital signs may use a timer, photocell or other means to adjust the brightness.
2. Timers shall be set to lower the brightness from 30 minutes before sunset to 30 minutes after sunrise throughout the year.
(Ord. 382, passed 7-8-2021)