(a) Any person who is not required by law to obtain a certificate of convenience and necessity from the Michigan Public Service Commission shall not commence operation of any public utility or public utility service in the City without first obtaining from the City Council a certificate of convenience and necessity from the City.
(b) Before a certificate shall be granted, the person desiring it shall file with the City Clerk-Treasurer an application setting forth the name of the person making the application, its personnel, partnership, corporate or other organizational status, a current verified financial statement, the names of all other municipalities in which it supplies public utility services, and the names of all persons having a financial interest in the business, and of its corporate officers, if the applicant be a corporation.
(c) The City Council shall hold a public hearing on the application, with notice given to the applicant and to all persons rendering like services in the City, at least ten days before the date of the hearing. In determining the question of public convenience and necessity, the City Council shall take into consideration the services being rendered by others in the City, the investment required by the applicant for rendering the proposed services, the information set forth in the application, the experience of other municipalities concerning the applicant, and the benefit or lack thereof to the public, if any, in rates and other matters which would result from the granting or denial of the certificate.