(a) The purpose of these sign regulations is to establish reasonable, consistent, content-neutral, and non-discriminatory requirements and standards which encourage creativity and flexibility in the design, erection and effective use of signs, symbols, markings and/or advertising devices as a means of communication within the Municipality. These standards are designed to protect and promote the public health, safety, and welfare of the persons within the community by:
(1) Creating a visually attractive economic and business climate by permitting signs which are compatible with their surroundings, orientation and physical appearance of the community;
(2) Encouraging signs that are readable;
(3) Protecting the small town, historic character and dignity of the community;
(4) Reducing clutter by controlling the number, size and locations of signs;
(5) Reducing hazards to the public that may be caused by signs that intrude upon the public rights-of-way;
(6) Improving traffic safety by regulating signs so that they do not obstruct vision or interfere with the functions performed by drivers; and
(7) Protecting and enhancing the value of real estate and the tax base of the Municipality.
(Ord. 19-011. Passed 4-22-19.)