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(A) General. In the "D" Neighborhood Shop District and the "E" Central Business District there may be nameplates and signs visible to the street relating only to the name or use of the store or premises. The total square footage allowed for any individual business frontage in both districts shall not exceed 30 square feet. The square footage of signage permitted in divisions (B), (C), and (F) below, if used, shall be deducted from the total square footage of signage allowed in this division. In addition, signage may not be attached to roofs, chimneys, smokestacks, stair towers, and the like. In addition, signage may not be higher than the lowest point of the roof line of a building. No ground or wall sign shall be internally illuminated. External lighting of a sign may be permitted if the lighting is designed to shield the light source in accordance with § 154.28 (Outdoor Lighting). Illuminated signs shall not be of the flashing, intermittent or moving type. Signage must also be deemed appropriate in character within the village as determined by the Glendale Planning and Historic Preservation Commission (GPHPC). Temporary public service or community advertisements of up to 4.25 square feet in size when placed inside window fronts are not considered signage for the purposes of these regulations.
(B) Wall signs. Such signs shall be attached only to the front of buildings with no portion of the sign projecting more than one foot from the front of the structure. Only one wall sign shall be allowed per business frontage.
(C) Perpendicular signs. Such signs shall project no more than five feet from the front of buildings, nor less than eight feet above a sidewalk if applicable. In addition, such signs may not project into the vertical plane of a paved street. Perpendicular signs may not have more than two faces and the area of each side may not exceed 15 square feet. Only one side of the sign shall count against the allowable square feet as delineated in division (A) above. Only one perpendicular sign shall be allowed per business frontage. Multiple businesses within the same business space may share the same signage. The GPHPC may at its discretion permit special signs such as barber shop signs that have unique shapes and historic significance.
(D) Ground or pole signs. Such signs shall be permitted in place of a perpendicular sign as long as the point of attachment to the ground is not within a sidewalk or improved public right-of-way. Such signs may project perpendicular no more than five feet from the pole supporting the sign, nor less than eight feet above a sidewalk if applicable. In addition, such signs may not project into the vertical plane of a street or alley right-of-way. Such signs may not have more than two faces and the area of each side may not exceed 15 square feet. The horizontal length of such signs shall not be less than the vertical length. Only one side of the sign shall count against the allowable square feet as delineated in division (A) above. Only one ground or pole sign shall be allowed per building. Small signs less than two square feet directing customers into parking areas are not considered ground or pole signs for purposes of this section.
(E) Awning signs. Such signs may be permitted as long as they are limited to the business' name embossed on the vertical face or front of the canopy or awning. Awning signage does not count against the allowable square feet of signage allowed.
(F) Window signs. Such signs may be permitted which are readily visible from outside the business for the purposes of advertising the name or use of the store or premises or products sold therein. Signage of a temporary nature expected to be used less than one month with the purpose of advertising products sold in the business, special sales or the like do not require approval by the GPHPC.
(G) Freestanding signs. Such signs shall pertain to and shall identify a commercial use for the premises immediately adjacent to the sign. They shall not be permanent in nature and must be removed from in front of the building at the close of business each day. They shall have a maximum width of 36 inches with a maximum height of 48 inches. Their placement shall not be permitted on public sidewalks or any other improved public right-of-way. Only one freestanding sign shall be allowed per business within a building.
(H) Corner lots. When a business within a building is located on the end of a building bordering two public roadways, the signage permitted for that business in accordance with divisions (B), (E) and (F) above shall be permitted on two of such traveled sides of the building provided that the total square footage allowed in division (A) above is not exceeded.
(Am. Ord. 1994-57, passed 12-6-94; Am. Ord. 2002-23, passed 9-9-02; Am. Ord. 2004-20, passed 10-4-04; Am. Ord. 2010-48, passed 11-1-10) Penalty, see § 154.99