Upon the sale or transfer of any interest in a fortunetelling establishment, the permit therefor which has been issued under this chapter shall forthwith terminate and expire and shall be thereafter null and void. A new application shall be made by the new owner to operate such fortunetelling establishment. A fee of five hundred dollars shall be payable for each such application involving the sale or other transfer of any interest in an existing fortunetelling establishment. The provisions of this chapter shall apply to any person, firm or entity applying for a fortunetelling establishment permit. (Ord. 2556 § 1 (part), 1985).