The purpose of this Chapter is to promote and protect the public health, safety, and welfare of the City through a comprehensive system of reasonable, effective, consistent and nondiscriminatory sign standards and requirements. These sign regulations are intended to protect property values, enhance the visual attractiveness of the City, promote harmonious development, and preserve the scenic and natural beauty of designated areas. It is also the intent, through the provisions herein, to give recognition to the legitimate needs of business, industry and other activities in attaining their identification and informational objectives. Similarly, these sign regulations will help protect the character of the City’s residential neighborhoods by discouraging encroachment of signage that undermines the intended character of these areas. It is further intended to have these sign regulations reduce sign clutter, distractions and obstructions that may contribute to traffic accidents; and the elimination of safety hazards that may be caused by overhanging or projecting signs over the public right-of-way.
(Ord. 2020-4053. Passed 1-7-21.)