(a)   If the ownership of the establishment discontinuing business has changed hands in the twelve-month period preceding the sale, all signs and advertising relative to the sale shall bear the name of the true owner, but may refer to the former owner or the trade name used by him, provided that:
      (1)   Such reference is subordinated in space and letter size to the name of the true owner; and
      (2)   All goods that are not the stock of the former owner shall be separated and clearly identified as goods of the new owner during the course of such sale.
   (b)   The use of any untrue, deceptive or misleading advertising and violations of any of the provisions of this chapter shall, in addition to any other penalty, be grounds for revocation of the license for such sale.
   (c)   All signs and other advertising of such sale shall bear the number and date of the license issued under this chapter.
(Ord. 1973-37. Passed 2-19-73.)