Any person advertising by newspapers, radio, posters or otherwise, representing that he is operating, offering or maintaining "fire sales," wreck sales," "closing or going out of business sales" and similar businesses, whereby the public is led to believe that they are being offered merchandise at reduced rates on account of "fires," "wrecks," "bankruptcy," "closing out or discontinuance of business," when in fact the sales are not bona fide, but are fakes and frauds, and the advertisements and representations are untrue and false, shall be guilty of a misdemeanor.
(1977 Code, § 9-1003)
State Law Reference:
False advertising, S.C. Code § 39-1-20