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(a) In general.
(1) Attached signs must be securely attached.
(2) Attached signs overhanging the public way are permitted, except that no sign may project closer than two feet to the vertical plane extending through the back of a street curb.
(3) The maximum combined effective area of all signs attached to a facade may not exceed 30 percent of the total area of the facade.
(4) Except as provided in paragragh (5), attached signs may have a maximum of eight words, which contain any character of a height equal to or exceeding four inches and pertain to any premise or occupancy. Words consisting of characters less than four inches high may be used without limit.
(5) A storefront that is used as an entertainment complex may have attached signs with up to 10 words per facade of 4 inches or greater, which may be located at any height on the storefront.
(6) No sign may be painted onto the roof of a building, and no flat attached sign is permitted on the roof of a building.
(7) No sign may project more than four feet above the edge of the wall to which it is attached; if the wall to which the sign is attached has a parapet wall, no sign may project above the parapet wall.
(b) Awning signs.
(1) No awning sign may:
(A) project horizontally more than two inches from the surface of the awning;
(B) be lower than 10 feet above grade; or
(C) project vertically more than two inches above the surface of the awning.
(2) The maximum size of each awning sign is six square feet.
(3) The maximum combined effective area permitted for all awning signs on a facade is 150 square feet.
(4) There is no limit to the number of awning signs permitted on a premise.
(c) Arcade signs.
(1) No arcade sign may exceed six square feet in effective area.
(2) The minimum linear distance between any two arcade signs in this district is 10 feet.
(3) There is no limit to the number of arcade signs permitted on a premise.
(4) No arcade sign may be lower than 10 feet above grade.
(d) Canopy signs.
(1) No canopy sign may:
(A) exceed 100 square feet in effective area;
(B) project horizontally more than two inches from the surface of the canopy; or
(C) be lower than 10 feet above grade.
(2) Canopy signs may project vertically above the surface of the canopy. The maximum height of the projection may not exceed 15 percent of the overall length of the sign.
(3) Canopy signs erected pursuant to this section are permitted on canopies that overhang the public right-of-way, except that no canopy sign may project closer than two feet from the back of the curb.
(e) Marquee signs.
(1) Marquee signs are allowed only on a storefront that is used as an entertainment complex.
(2) The maximum effective area of a marquee sign is 150 square feet.
(3) Marquee signs must be parallel to the surface to which they are attached, and may not project less than two feet from back of curb.
(4) No building may have more than one marquee sign per street frontage.
(5) Marquee signs may use LED, LCD or similar electronic technology.
(f) Projecting attached signs.
(1) No projecting attached sign on a premise may be closer than five feet from another projecting attached sign.
(2) No projecting attached sign may exceed 100 square feet in effective area, or project more than 3 feet into the public right-of-way.
(3) No projecting attached sign may be lower than 12 feet above grade.
(4) No projecting attached sign may project vertically more than four feet above the edge of the wall to which it is attached; if the sign is attached to a wall with a parapet wall, it may not project vertically above the parapet wall.
(5) No projecting attached sign shall have its lower end more than 25 feet above grade.
(g) Window signs.
(1) A window sign may only be a premise sign or contain a promotional message.
(2) Window signs are allowed only in ground level windows.
(3) Up to 10 percent of the effective area of a window sign may contain the word(s) or logo(s) that identify a sponsor of a cultural event or activity taking place in the district.
(h) Changeable message signs.
(1) Changeable message signs may only be attached signs.
(2) The maximum number of changeable message signs within this district is two.
(3) Changeable message signs may not exceed 150 square feet in effective area.
(4) Changeable message signs are not permitted in Subdistrict A. (Ord. 24974)
(a) Special purpose signs may be externally illuminated, and, except for banners, may be internally illuminated or “back-lighted.”
(b) Attached special purpose signs.
(1) Each storefront may have one attached special purpose sign per facade. An attached special purpose sign may be displayed for a maximum of 45 consecutive days, up to 4 times per year, and it must not exceed 200 square feet in effective area.
(2) A storefront for an entertainment complex use may have up to four attached special purpose signs at a time. An attached special purpose sign may be displayed for up to 45 days in any given twelve-month period, and it must not exceed 400 square feet in effective area.
(c) Detached special purpose signs.
(1) Each storefront may have a detached special purpose sign no more than three times each calendar year for no more than 38 consecutive days each time. No detached special purpose sign may be erected at a location during the 30-day period after the removal of a detached special purpose sign from that location.
(2) A detached special purpose sign must:
(A) be located at least 100 feet apart;
(B) not exceed eight feet in height; and
(C) not exceed 50 square feet in effective area.
(3) No more than one detached special purpose sign may be erected on each street or private access easement on which the storefront has frontage. (Ord. 24974)
(a) A banner must primarily display generic graphics.
(b) A banner may be a district sign or contain a promotional or a welcome message.
(c) A banner having either a promotional message or a welcome message may not be erected more than 90 days prior to the beginning of the advertised activity or event, and must be removed no later than 15 days after that activity or event has ended. The sign hardware for a banner may be left in place between displays of a banner.
(d) A banner and its hardware:
(1) may be mounted parallel on a premise facade or projecting from a premise facade at an angle of up to 90 degrees;
(2) must meet the sign construction and design standards in the Dallas Building Code;
(3) must be at least 12 feet above grade, unless it overhangs a roadway, in which case it must be at least 15 feet above grade;
(4) must be made out of weather-resistant and rust-proof material;
(5) must not project more than three feet from the facade; and
(6) must not exceed 100 square feet in effective area. (Ord. 24974)
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