A license may be denied, revoked or suspended for one or more of the following reasons:
A. Wilful violation of any provision of this Chapter.
B. Conviction of a felony, of any person seeking or holding a license, under any State or Federal law if the licensing authority determines that such person has not been sufficiently rehabilitated to warrant the public trust.
C. The maximum number of licenses permitted within the City, as the Council shall from time to time determine, have been issued.
D. Wilful violation of any ordnance of the City.
E. Failure to submit a license renewal application and pay the required renewal license fee. (1997 Code)