A. Any business which has been denied a city business license or has had a city license suspended or revoked by action of the City Council under the provisions of this chapter shall have the right of a rehearing before the City Council for the purpose of reconsideration of the action of the City Council if, in the opinion of the City Council, the concerned business has presented substantial new evidence relevant to the refusal of the city to issue a business license or to the suspension or revocation of a previously issued business license.
B. A request for rehearing shall be presented in writing by the concerned business to the City Council and shall set out the new evidence that the concerned business seeks to bring before the City Council.
C. If the City Council grants a rehearing, it will be conducted in the same manner set forth in § 5.04.090 to determine whether a business license should be initially issued or whether, if one had previously been issued, if it should be suspended or revoked, except that the only evidence or testimony which the City Council shall hear in the rehearing is that which is relevant or material to the new evidence set forth in the request for rehearing by the concerned business.