§ 97.50 COMMUNITY SIGN AND USE POLICY.
   (A)   Scope.
      (1)   Background. The city owns and operates a community sign. The sign is located at 735 Davey Drive. The sign is a computerized LED electronic message center.
      (2)   Purpose. The purpose of the community sign is to promote city and community organization events.
   (B)   Criteria/procedure.
      (1)   Eligible users. Not-for-profit, government organizations and customers who have reserved the Community Center, are eligible users of the community sign. Examples of not-for-profit and government organizations include but are not limited to: youth organizations, Lion Clubs, Rotary Clubs, religious institutions, government institutions, educational institutions, senior citizen clubs, and the like. For- profit organizations may use the community sign when hosting a non- profit community event with city approval from the City Manager. The community sign shall not be used for commercial advertising, nor to advertise or promote political candidates, political parties, or political issues.
      (2)   Application.
         (a)   Community sign use applications shall be submitted to the City Clerk at least 14 calendar days prior to the proposed start date of a message. Community sign use applications must be in writing, and must include the following:
            1.   Name of event to be promoted;
            2.   Name of sponsoring organization;
            3.   Contact person’s information, including complete address and daytime telephone number;
            4.   Date(s) of event; and
            5.   Time period requested for community sign use.
         (b)   Community sign use applications will be accepted and documented on a first-come-first-serve basis, based on receipt of completed applications. Incomplete applications will be denied. In the event that too many message requests are received for a particular date, the city reserves the right to adjust display dates or decide what messages will be displayed, in an attempt to honor all requests. The city will make a good faith effort to play messages in the order in which they were received.
         (c)   All messages must be of broad community interest. Applications for messages that contain, but are not limited to the following, will be denied: political campaign messages, for-profit advertising, religious messages, messages pertaining to illegal activities, and any message containing profanity or offensive language.
         (d)   The city shall also honor traditional events, which are held annually, by reserving the community sign for those purposes.
      (3)   Message. All messages should be as short as possible, with a maximum of 100 characters. Messages may not contain graphics. The message must be supplied by the applicant. The city will not create graphics. All messages are subject to change by the city, and the city is not responsible for errors.
      (4)   Duration. Messages for not-for-profit and government organizations shall be played no more than 14 days in advance of an event, with a 14-day maximum duration. Messages for customers who have reserved the Community Center may be posted for a maximum of 3 days prior to the event. The length of time a message is displayed and number of times a message is displayed in a given day is at the discretion of the city.
      (5)   Annual use. Organizations are limited to a maximum of ten messages per year.
      (6)   Message priority. The city reserves the right to prioritize the order of all messages played on the community sign. Messages from the city, along with any emergency notices, take precedence over community messages.
      (7)   Charge. A fee of $10 per booking will be charged in advance by the city.
      (8)   Approval. Messages will be reviewed and approved by the City Manager or his/her designee.
(Ord. 472, passed 8-13-90; Am. Ord. 476, passed 10-15-90; Am. Ord. 520, passed 12-20-93; Am. Ord. 858, passed 8-18-14)