In the interest of promoting the general health, safety and welfare of the residents of Bryan, these regulations provide for the use, location and size of signs. More specifically, the purposes of these regulations are to:
(a) Promote and maintain attractive, high value residential, office, retail, and commercial districts, and preserve the scenic and natural beauty of designated areas.
(b) Provide reasonable, yet appropriate, conditions for identification of uses including residential developments, institutions, businesses, and commercial establishments.
(c) Ensure that signs are located and designed to maintain a safe and orderly pedestrian and vehicular environment and eliminate any confusion or hazardous conflict between identification signs and traffic control signs and devices.
(d) Minimize the negative consequences of excessive numbers and sizes of signs.
(e) Provide review procedures that enable the City to comprehensively evaluate the appropriateness of a sign to the site, building and surroundings.
(f) Prohibit all signs not expressly permitted by this Chapter.
In establishing these purposes, the City has determined that any sign that does not conform to the regulations of this Planning and Zoning Code, or any subsequent amendment thereto, is a public nuisance and, as such, must be removed in compliance with these regulations. Nonconforming signs are unduly distracting to motorists and pedestrians, and thereby create a traffic hazard and reduce the effectiveness of signs needed to direct the public. The regulations contained in this Chapter are the minimum regulations necessary to abate the nuisance and to achieve the stated purposes of this Chapter.