The Council must cause an investigation to be made of all the representations set forth in the application. An opportunity must be given at a regular or special meeting of the Council to any person to be heard for or against the granting of any license. After the investigation and approval of the required bond, the Council must grant or refuse such license at its discretion; provided that no “off-sale” license becomes effective until it, together with the bond, has the approval of the State Department of Public Safety. All licensed premises must have the license posted in a conspicuous place therein at all times. No license may be transferable either as to licensee or premises without the approval of the Council and also the State Department of Public Safety in the case of “off-sale” licenses.
('72 Code, § 805:45)