(A) (1) In recent years, the city’s downtown business area has suffered from a variety of problems.
(2) These problems include poor vehicular traffic circulation, improper location of parking space, lack of amenities such as landscaping and benches, deteriorating commercial structures and increased competition from suburban shopping centers.
(3) Another significant factor contributing to the ill-health of the downtown area is the proliferation of oversize and garish signs.
(B) (1) In order to remedy these problems so as to create an esthetically pleasing and thriving downtown business area, the city and private citizens are undertaking several major downtown revitalization projects involving the expenditure of substantial sums of money.
(2) The City Council has determined that it is essential to the success of those efforts that additional controls, supplemental to the other applicable provisions of this chapter be imposed on all street graphics in the downtown business area.
(1960 Code, § 53-4-6) (Ord. 3427, passed 3-7-1977)