(A) Computation of sign area.
(1) The area of a sign face shall be computed by means of the smallest rectangle that will encompass the extreme limits of the sign, but not including any supporting framework, bracing, or decorative fence or wall when such fence or wall otherwise meets the regulations and is clearly incidental to the display itself.
(2) Computation of area of multi-faceted sign. Double sided signs with parallel faces shall be computed as the greater square footage of the two sides. If a sign has faces that are not parallel then the sign area shall be computed by adding together the area of all sign faces.
(B) Computation of height.
(1) The height of a sign shall be computed as the distance from the base of the sign at normal grade to the top of the highest attached component of the sign or structure supporting the sign.
(a) Normal grade shall be construed to be the lower of existing grade prior to construction or the newly established grade after construction, exclusive of any filling, berm, mounding, or excavating solely for the purpose of locating the sign. In cases in which the normal grade cannot reasonably be determined, sign height shall be computed on the assumption that the elevation of the normal grade at the base of the sign is equal to the elevation of the nearest point of the crown of a public street or the grade of the land at the primary entrance to the primary structure on the lot, whichever is lower.
(C) Computation of maximum total permitted sign area for a lot.
(1) The permitted sum of the area of all individual signs, excluding incidental signs, shall be computed by totaling the sign area of each sign, as described above. In cases where multiple regulations cover one lot, the most restrictive regulation shall be used.
(D) Sign setback and spacing.
(1) Setbacks shall be measured from the sign's leading edge, including associated ornamental and structural components.
(Ord. 2017-13, passed 12-4-17)