Any person who sells or rents video recordings of harmful matter shall locate the area created within said person’s business establishment for the placement of such video recordings as required by Section 313.1(e) of the California Penal Code to an area labeled “adults only” which is not adjacent to displays of video recordings which are of interest primarily to children, nor shall any person who sells or rents video recordings of harmful matter permit or allow minors to enter into or remain in the “adults only” area unless the minor is accompanied by a parent or legal guardian.